How Big Data Is Shaping The Future of IoT Technology

How Big Data Is Shaping The Future of IoT Technology

Big data existed way before the IoT technology started to get popular in the tech industry. Its main purpose back then was to perform analytics; wherein, information is considered to be big data when it has the 4 Vs.– Variety, volume, velocity, and veracity.

This collection of massive data which can either be structured or unstructured, while the veracity determines its uncertainty and velocity the speed of data. That said, allow us to discuss how big data is shaping the future of IoT technology.

1. The Collection of Digital Machine IoT Data

Most industry leaders would tell you that shortly, IoT would be one of the main focuses of most organizations. As a matter of fact, everyone is already thinking about it. Wherein, the industry goals would open doors to visions where original data are collected and entered manually, while the data coming from the machines would be collected and utilized.

This would change the way organizations carry out their day-to-day tasks. One good example of this would be the drone-hosted data; it’s combined with an array of sensory, as well as standard data for an operator to monitor how it functions. Big data and IoT vendors would be called to help companies regarding this.

2. Data Volume Will Keep on Growing

With big data, data volumes will keep on growing shortly, and there’s no question about that. It will continue to expand, generating massive quantities of data especially if we’ll think about the number of handheld devices, as well as Internet-connected devices used on a daily basis. This only proves that the growth would be exponential.

3. Computer World + Real World = New World

Most would say that this sounds like a science fiction, but the truth is, we already live in an era known as the “computer world, ” and the “real world” are slowly merging with this as well.

To support that, let’s have a look at a tiny sampling of databases that examine everything, ranging from your TV habits into something more personal, such as your love interest. This information is offers powerful options to companies to improve their Internet marketing strategies by personalizing their online content for each of their users.

Believe it or not, Netflix collects this kind of information on the movies and television shows you often tune in, together with the duration you spend on your flat-screen TV.

Even dating sites, such as eHarmony and collects and records the attributes you prefer in a mate, and education sites, such as Coursera and Udemy take note of what you want to study and learn.

Everything is recorded on a graph for the user to understand better and make future actions based on this. Then, social media sites, such as Twitter and Facebook learn about their users’ personality based on the photos posted, pages being liked, and so on.

What we’re trying to say is that IoT technology is being utilized hand in hand with big data to know more about the users and use the information taken from them.

4. The Impact on Transportation and Safety

Big data would also affect the future of logistics, and we’re already experiencing the effects of these– such as in smart traffic safety cones. However, it doesn’t end with that. There’s still a lot of future possibilities to watch out for, and it’s important to understand how it’s going to affect you.

Obviously, there will be a lot going on, and one of which would be the smart cones capable of transmitting data. This would not only improve safety, but also a way to alert drivers, and traffic enforcers if there’s something that needs to be done.

Bringing the Two Together

Disruptive technology calls for new infrastructures, and this includes the software and hardware applications together with the operating systems. It’s important for the enterprises to be able to deal with the sudden surge of data and be able to analyze it in real time as it starts to grow.

This is where big data enters; the big data analytics tool will help you handle loads of data transmitted from IoT devices to produce the information you need at a steady rate. Though, just to differentiate the two, IoT will be delivering the information from which big data gather information to come up with insights necessary.

On the other hand, IoT brings data on a different scale; for that reason, it’s important that it would be able to accommodate the needs of rapid ingestion, as well as processing.

Author Bio:

Chris is a Digital Media Strategy Consultant in Orlando, FL who provides small business owners with valuable content as a trusted freelance copywriter, PPC manager, and SEO strategist.  Chris is also passionate about startup marketing, environmental issues, and emerging technologies.